C'mon now

Sweet Baby Ray's barbecue sauce was developed in the early 1980s by Chicago brothers Dave and Larry Raymond. They named the sauce after a nickname Dave had earned as a basketball player. In 1982, the brothers entered their sauce in a Chicago barbecue competition for the first time. In 1985, their fourth year of competition, Sweet Baby Ray's won second place out of a field of 700 competitors. The following year, the brothers incorporated as a business and began selling the sauce to consumers.

Official Sweet Baby Rays website[csgohorny.com]